iUltimate

Some time back we had talked about the “Great White Shark Strategy” of Apple and had made the projection that for Apple the next move would be to move from the “device-focus” to the “device-interface-content focus”. This anticipation seemed to be only logical because a device in isolation with as many use features as it can support, will only wither away in the face of competition if it does not capture the content arena as well.

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