YouTube – No More Home To Music Videos?

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YouTube has, over the years, become a free music service for thousands of people all across the globe. According to sources, three major record labels are considering their options to take off music videos from YouTube due to lack of revenue from Google and its slow paced efforts to add paid tiers and better monetize the service. With the labels having very little say in context to the platform’s grip on its ad policy, sales channel and monetization, the platform also pays the lowest royalty rate amongst its competitors with a split of 45% to YouTube and 55% to the respective label. Read More

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