Two New ‘Your Verse’ Campaigns: Orchestrating Sound And Exploring Without Limits

Your VerseThis weekend Apple has added two new ‘Your Verse’ promos. ‘Your Verse’ is an iPad-centric marketing campaign that gives examples on how people of various calibre use iPad to enrich their work and life. The campaign features stories of people portrayed through short films, targeting one person at a time, on how they use iPad in their daily lives. The past ‘Your Verse’ campaigns highlighted usage in India’a Bollywood industryadvanced mountain hiking, sports assistance and deep ocean discoveries. Read More

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