Apple just released iOS 11 – the next chapter of Apple’s mobile operating system and with it comes a all new redesigned App Store. Personally, I believe that instead of taking the App Store in the right direction – Apple has messed up the App Store completely. Apple’s plan was to redo the App Store so that it would be easier for users to discover new Apps and make it more simpler for developers to get their Apps in front of new customers, but the new design looks utterly confusing. Read More
Apple is planning to decrease App Store ‘tax’ for loyal subscribers. The current 70/30 split is changing so that after the first year Apple will take just 15 percent of subscription fees. Subscriptions are also opening up to the full gamut of Apps, rather than being restricted to particular categories. But it is the changes that are being made to App discovery that will be the most apparent.
Apple has launched a limited-period promotion offer on App Store. The promotion is for iOS productivity apps and offers at least 50 percent off on popular productivity Apps. Read More
Apple recently announced July as a strong month for App Store revenues, reports CNBC. Read More
According to a report by The Guardian, Apple will now be adding even more curation by Apple editors to its App Store across Europe. They report that content categorized under productivity, photo & video, sport, music, lifestyle, health, and travel will be specially picked out for users and recommended individually or as collections. Read More
According to a new Localytics study, one in every five Apps a user installs is opened just once and then abandoned or deleted. While this may seem to be bad news, especially for developers, that is not the case. It is actually an improvement from 2010 when a study concluded that 26% (more than one in four) of Apps were abandoned after a single use.
The 2014 FIFA World Cup is just around the corner and to keep the excitement up and alive, Apple has launched a new “Soccer Fever” section on the App Store. Read More