Twitter will be introducing a new feature in June to fight against hateful comments, threats, spam messages. The company is currently testing the “Hide Replies” option that will help users in the future to block or remove any kind of reply that is inappropriate or something that is not related to the tweet.
Twitter is very serious about the user experience of the customers and are trying their best to make it better overall. The company announced about this decision in a blog post where they highlighted the various aspects of users facing abuse and related issues on this social media platform:
8% of abusive content that’s enforced is surfaced proactively to our teams for review instead of relying on reports from people on Twitter.
16% fewer abuse reports after an interaction from an account the reporter doesn’t follow.
100,000 accounts suspended for creating new accounts after a suspension during January-March 2019 –– a 45% increase from the same time last year.
60% faster response to appeals requests with our new in-app appeal process.
3 times more abusive accounts suspended within 24 hours after a report compared to the same time last year.
2.5 times more private information removed with a new, easier reporting process.
The blog also spoke on the importance of taking actions without reports:
The same technology we use to track spam, platform manipulation and other rule violations is helping us flag abusive Tweets to our team for review. With our focus on reviewing this type of content, we’ve also expanded our teams in key areas and geographies so we can stay ahead and work quickly to keep people safe. Reports give us valuable context and a strong signal that we should review content, but we’ve needed to do more and though still early on, this work is showing promise.