Instagram is taking on YouTube and Snapchat with it’s plans to support videos of up to 1 hour in length. The Facebook owned social media platform has reportedly been meeting with social media stars and content publishers to roundup launch partners for the feature, which is currently slated to launch on June 20th.
The feature will have a dedicated place or scripted shows, music videos, and more. All of the videos will be in vertical orientation and 4K resolution. Instagram said that “Eventually intends to let creators and publishers earn money off the longer videos, though it hasn’t finalized how accompanying ads like pre-rolls and mid-breaks or revenue splits will work.”
You can find more details on this news on Techcrunch.