Apple hosted its annual spring event at a high school in Chicago today, focussing on the education market which is largely dominated by Google and Microsoft. The main area of discussion revolved around the new 9.7 inch affordable iPad, where Tim Cook spoke about the importance of education and how Apple can help inspire children to get creative and learn with this power packed tablet.
This newly launched iPad will face off against the Google Chromebooks which have become very popular in schools. Students need affordable devices and its really essential that they can buy them without a second thought. School students can avail the iPad $299, while other users can grab it for $329.
The inclusion of Apple Pencil support for the iPad is the best part of the launch. The newer iWork productivity apps will work along with the Apple stylus priced at $89 for students and teachers, $10 below the regular price.
Apple wants to revive the tablet market with these services, where the demand has considerably declined in the past few years. The company’s revenue gained from the sales of iPhone has been profitable since 2017 and it’s continuing to be on the rise.
During this launch event, Apple executive Greg Joswiak called the new iPad “faster than virtually any Chromebook”. The last time Apple gave a boost to education was way back in 2012, where it unveiled a tool for designing e-books for the iPad.
The press release for this announcement can be found here.