BlackBerry is trying to attain competitive advantage in the cellular world by adding notable features to its widely used app BlackBerry Messenger aka BBM. These changes include longer timer, new sticker packs, iPhone 6 and Lollipop support.
In its blog BlackBerry states that,
The refreshing features and elegant design of the app promise to provide a sharp look to your iPhone 6 and iPhone 6 Plus. The presence of this sleek BBM app on iOS 8 promises to deliver an experience that you won’t have ever had.
Initially, BBM users were allowed to set a message timer for at most 15 seconds. This time limit has now been increased to 60 seconds. You can view these Snapchat-like messages as many times as you wish before the timer expires. Thereafter, a subscription will be required to access this function. The modified version also lets you control the length of time a person can have access to images or videos sent by your device.
For promotion purposes, the users can have instant access to stickers by downloading each pack for mere $0.99. However, you can enjoy this low price for a limited time period only. These have been brought in to make group chats more exciting and impressive. Along with group chats, lots of stickers are provided for making personal conversations more exciting than before.
iOS 8, iPhone 6 and iPhone 6 Plus
The upgraded version of BBM provides complete support for iOS 8, iPhone 6 and iPhone 6 Plus. You can get free access to this BBM app for iPhone and iPod touch from the App Store.
Android 5.0 Lollipop
Check out other improvements and features on Blackberry’s blog.