Google has officially started its Android One initiative in India, introducing three new devices running stock Android KitKat, all priced at around $100 (6000 Indian Rupees). The devices were released in partnership with three local brands, Micromax, Karbonn, and Spice Mobiles:
- Spice Android One Dream UNO Mi-498
- Micromax Canvas A1
- Karbonn Sparkle V
The devices all sport the same mid-tier specs, a 4.5″ Display at 854×480, a MediaTek Quad Core 1.3GHz processor, 1GB RAM, 4GB Internal Storage with expendable storage by MicroSD up to 32GB, and a 5MP rear-facing camera. All three are part of Google’s Android One initiative, which is essentially like the Nexus line but without the high-end specs. These will receive Android updates directly from Google for the next 2 years and will support Hindi out of the box, including voice dictation and commands.
Initially, the devices will only be sold online at websites like Snapdeal, Flipkart and Amazon India, but by October they are expected to hit retail stores.
CNET reports that these phones will reach more countries, like the Philippines, Indonesia, and other South Asian countries by the end of this year, and perhaps even more by next year.
Since the market for cheap phones is quite large in India, this is a brilliant move by Google.
What do you think? Is this a good move? And would you like Android One to reach your country?