Apple Plans To Sell iWatch At $400


With the latest rumor about Apple’s plan to unveil its iWatch along with iPhone 6 on September 9, comes another one that talks about the expected price point. According to Re/Code’s recent report,  Apple’s executives “have discussed charging around $400” for the wearable device. The report suggests that top Apple executives are still discussing the matter and nothing is confirmed as of now. Various models with different price points catering to different market segments is what Apple is targeting.

Apple executives have discussed charging around $400 for the company’s new wearable device. Pricing has yet to be finalized for the forthcoming product, which is expected to begin shipping next year. Sources say consumers should expect a range of prices for different models including lower priced versions.

If Apple plans to launch iWatch around $400 then it will limit itself to a limited set of high-end audience as it does for other Apple devices. The price points of other wearable devices by the competitors in the market range from $150 (Pebble) to $300. The iWatch will be completely compatible with other iOS devices and would include a lot of health and fitness related Apps.

Would you buy one if Apple sells it for $400?

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