Apple Met With Beats CEO To Discuss Music Subscription Service
Apple reportedly met Beats CEO, Jimmy Iovine to discuss about a music subscription service. Google by way of YouTube also announced that they are looking into music subscriptions that will allow users to watch more music videos, but would instead cut down on the number of ads displayed to subscribed users.
According to Reuters -
Apple Chief Executive Tim Cook met with Beats CEO Jimmy Iovine during a visit to Los Angeles in late February to find out more about Beats’ “Project Daisy”, a music subscription service the company announced in January but with scant detail, the sources said.
Apple’s Internet products chief Eddy Cue, a key player in setting up its iTunes Music Store, also joined the meeting, at which Cook expressed interest in Daisy’s business model and its rollout plans, although the two did not discuss specifics of a deal, the sources said.
Apple’s meeting with the CEO of Beats was nothing formal, but just a casual meeting where leaders from the two companies discussed about music as a whole. Jimmy revealed in an interview that he pitched an idea for a music subscription service to Steve Jobs around 10 years ago. The licensing deal from music labels is what is taking time and keeps pushing the concept behind.