Google – Display Ads $5 Billion Business

google adsenseAlthough search ads and text ads are still what drive Google, Larry Page today at Google’s earnings call reported that display ads were catching up and the industry at large is now worth $8 billion. Larry was excited as he noted that the revenue for the quarter had passed $10 billion for the first time.

According to Google CEO, Larry Page, display ads including network ads on YouTube and Adsense have double in size since October 2010 to become a $5 billion industry. Google does not break down and offer the results of revenues by various streams, but it did note that Cyber Monday boosted sales.

Larry Page also reported that Google+ now has over 90 million users and 700,000 Android phones are being activated everyday with 250 million being in use.