Today, HTC announced that it had decided to adopt Super LCD and that it would introduce SLCD to various HTC phones including the Desire and the Nexus One. The switch would make its devices more efficient and thus increase battery performance. SLCD is the latest in LCD technology and offers an enhanced viewing experience.
“HTC is experiencing high-demand for many of our phones, specifically our phones with 3.7 inch displays. The new SLCD display technology enables us to ramp up our production capabilities quickly to meet the high-demand,” said Peter Chou, CEO of HTC Corporation. “The SLCD displays provide consumers with a comparable visual experience to HTC’s current 3.7 inch displays with some additional benefits including battery performance.”