Mozilla Firefox is one of  the most popular browsers in today’s era. It is highly customizable, secure, stable, fast and Mozilla claims it to be “The World’s Best Browser”. Awesome Bar is one of its most popular and unique features yet. Firefox gets you around your favorite sites in minutes. It is a sort of ” I’m Feeling Lucky” feeling. It searches up Google and takes you to the site without even putting Google in front of you. It just skips Google. Though this isn’t how it works , but to an end user it would appear to do the same thing.

Recently I made a switch from Chrome to Firefox to just give it a try and it turned out to be terrific. I played around with its features and tweaked some to improve performance. It was good.

I am not trying to promote Firefox here, but instead want to talk more about the Awesome bar feature . So, Awesome Bar usually keeps you out of Google. This in turn does affect revenue generation for Google. For example – If you search for a term in Firefox say “Good Directions YouTube” , it would redirect you to the YouTube page and play the video. But if you searched for the same term in Google Chrome’s address box, it would return search results on Google, which would enhance Google’s revenue generation.

Though you have a separate Google bar beside the Awesome Bar but people usually type in their query into the address bar itself. Mozilla still tries to maintain its terms with Google, by making Google its default search engine and using a customized Google page for its startup. Sometimes it even does not render the page which we were wanting to go to. But it tracks user details and customizes it according to your needs.

What do you feel? Are you developing a Google fatigue ? Seems that Mozilla has.